If you love fitness, sports, and the great outdoors, becoming an Adidas brand ambassador could be a great way to make some extra money… as long as you specialize in one of these marketing niches.
Adidas is known for being one of the most famous athletic/sportswear brands in the world. Adidas also became renown for diversifying its products and dominating its markets, chiefly by 30 types of footwear for 11 sports ( mainly – track and field, soccer, wrestling, boxing, tennis, golf, and gymnastics ).
Adidas would be a great brand if you love fitness, AND participate in one of those sports ( even if you do it on an amateur level ).
Does your favorite sport have popular Adidas products ?
If the answer is “no”, then, Adidas might not be the right fit for you.
It WON’T WORK for you if you’re just a fitness buff/an average gym gower/”fitness model” 😫😰
In 2011, Adidas tried to break into outdoor recreations marketing niches ( first – hiking, trail running, skateboarding, and even snowboarding ).
The same year, Adidas purchased the famous high-end rock climbing brand Five Ten, and made it a part of Adidas Outdoor.
Five Ten, the Brand of the Brave, has a new official home on adidas Outdoor. We are the leader in performance, high-friction footwear. From downhill mountain bike racing to rock climbing, Five Ten makes footwear for the world’s most challenging sports. For over 30 years, we have produced cutting-edge designs utilizing our proprietary Stealth rubber. With the help of top national and international athletes and guides, combined with a world-class rubber-testing and R&D facility, Five Ten is the shoe brand of choice for the world’s most exciting athletes. As we integrate with our parent company since 2011, adidas, expect the focus on the athlete to intensify.
But not many people know that Adidas has been creating outdoor products for many years.
In the late ’70s, adidas was designing and making lightweight hiking and approach shoes for Reinhold Messner, which he used on his early Everest expeditions and on his successful first ascent of Everest without supplemental oxygen in 1978.
Over the following years, adidas had created a number of outdoor products, but it wasn’t until about 2009 that the outdoor focus became realized.
Love fitness, AND ( at least ) one of these outdoor activities ( hiking, trail running, skateboarding, mountain biking, snowboarding ) ?
Then, you could be a perfect fit for Adidas !
How to make money as an Adidas brand ambassador ?
Brand promotion by adidas has always included sponsorships of athletes, celebrities and prominent sports organizations.
Most of the individual sponsorships at adidas are for athletes. In 2014, that roster included soccer star David Beckham and basketball standouts Dwight Howard, Candace Parker and Tim Duncan. However, the company has also struck deals with non-athletes such as entertainers Katy Perry, Cyclops, The Like, B.o.B., A-Track and Busy P. The company has also sponsored many prominent sports organizations, including The 2008 and 2012 Olympic Committees, the Boston Marathon and the NBA.
But even if you’re not a famous athlete who competes on international level, or a famous entertainer with already well established personal brand, you can still make money by joining Adidas affiliate program.
Which Adidas affiliate program is right for you ?
Adidas participates in several affiliate programs. Additionally, it sells its products on other ecommerce sites that offer their own affiliate opportunities.
If you love fitness and sports, we recommend going with Adidas “in-house” affiliate program on their main site ( adidas.com )
If you’re more passionate about the above mentioned outdoor activities, we recommend applying through their partner website www.adidasoutdoor.com
Adidas Outdoor doesn’t have their own affiliate program, and instead, uses another affiliate platform AvantLink
AvantLink is very picky about who they choose as their publishing partners, and your new influencer website/blog might not get approved.
Best way to make money as Adidas ambassador ?
If you’re new to influence marketing, and still building your portfolio of brands you’ve worked with, there is no better alternative than joining Amazon affiliate program, or Amazon influencer program !
The ability to generate sales is the MOST IMPORTANT skill a brand ambassador/influence could possibly have !
As you already might know, when you drive traffic to Amazon, Amazon will pay YOU 4% -10% commission for ANY purchases made through your affiliate links ( even if people don’t buy Adidas ! ).
In conclusion :
As I always say, it’s NOT about which brand you promote, or which affiliate platform you join. It’s not even about how many social media followers you have, and how cool your pictures are.
If you don’t have at least the basic understanding of business & marketing, if you don’t have your own personal brand, making money as a brand ambassador/influencer is pretty much impossible.
If you’re new to influencer marketing ( or marketing in general ), I strongly recommend to join our influencer network to learn the fundamentals of business, marketing, and branding.
We can help you clearly define your marketing niche/business idea, build your first website/blog/social media following/mailing list, and most important – make your first money as a professional brand ambassador/influencer !